On May 30, the fifth China business innovation conference, 2017 China top 500 brands conference held in Beijing national convention center, domestic political leaders, experts and scholars, the pioneer of innovation, brand leaders, journalists, etc. More than 500 people to attend the grand event. Huaxia culture tour group, with its outstanding contribution to the society as well as the typical representative of “China brand” the award for “China top ten innovative brand” (industry), Xia Zhenxiang President was awarded “China top ten brand innovation characters”.
As a typical representative of “China Brand”, Huaxia Culture Tourism Group under the guidance of Chairman and Chief Xia Zhenxiang Xia Chunting, adhere to the “pragmatic and brand hereafter the” culture, ecology, innovation, pragmatic “strategic thinking, to” use “tourism plays, culture is the development idea, with eight years of time, the Chinese text of into cultural tourism industry leaders.
Is already have “China brigade weihai city of huaxia”, “huaxia culture tour xiamen old courtyard scenic spot”, “huaxia wen xian tour resort” three operating plate, “fugue legend” show, “minnan legend” show, “camel legend” show three live-action performance at the core of strategic matrix.
Mr. Xia zhenxiang is one of the three core members of the creative team. In recent years has won the “national tourism system model worker”, “weihai city model worker”, “all rivers run into sea” xiamen tourism industry talent plan high-level talents, “China top ten brand innovation characters” and so on a number of personal honor.
Under the guidance of chairman and chief Xia Zhenxiang Xia Chunting, huaxia blazed a brigade, innovative methods and content will be moved to the stage, cultural tourism with secundiparity thinking in the stands. “Run a live-action performance” – the legendary series, select the “high-tech, to change traditional drama performance model” upgrade path, is unique among numerous acting brands, according to statistics, tourism performing art has reached more than 220, 2007, realize “will run a live-action performance” series is only legend. The characteristics of the real scene show the branding process, which is also the key to the competition among many brands.