For the implementation of reform of the supply side, put forward by the central leading national tourism investment and financing and supply side, a new starting point of reform on May 19, the national tourism administration in Beijing propaganda on the theme of “2017 China tourism day” and China’s tourism investment and financing to promote the conference, the national tourism administration, director of the east to attend the meeting and delivered an important speech. Conference, the national tourism administration for 10 private enterprises issued by the third session of China’s tourism industry outstanding contribution award (” horse award “), Chinese tour group one of its top, Xia Chunting chairman awarded prizes and agree to speak, China brigade will further improve the level of management and service, strive to create high quality tourism complex, let Chinese culture become a banner of cultural tourism in China.
It is understood that “China’s tourism industry outstanding contribution award” (flying horse award) for the first time in 2015, is the highest award in the tourism value, by the industry as the “Oscar” of China’s tourism industry. Recognizes more than 10 billion yuan investment in tourism industry of private investors, to further guide the social capital investment in tourism industry, give full play to the tourism industry in the steady growth, structural adjustment, the important role of livelihood. This award is awarded to 10 private enterprises in China.
Chinese text brigade group is more than ten years to build the “China first city ecological and environmental protection”, put a slice of the devastation from a quarry into 5 a-class tourist scenic spot – China brigade weihai city huaxia scenic spot, attracting the industry attention. Group chairman Xia Chunting make full use of its technical advantages accumulated in mechanical manufacturing industry, creating the world’s original “run stands”, by his director of Chinese performing arts epic series, “fugue legend” jing xiu, “minnan legend” show the global entertainment industry, in 2017, “fugue legend” by the Chinese performing arts show union rated as “China top ten live-action performance”. Then, Chinese tour groups continue to the layout, bend force makes xi ‘an culture tourism project huaxia wen xian tour resort area and characteristic industry “camel legend” show, be a “subversive” in the industry.
Huaxia culture of building in the mine run live performing arts “fugue legend” xiu, restores the surrounding mountain, natural landscape into a stage of real use high-tech means of sound and light, myths, legends, historical stories, performance using a patent for invention more than 30.
Xia Chunting said that at present domestic outdoor performing arts, is mostly hired well-known director and the team, built by them, build is completed, hand over to the scenic area, it is a typical “paternity” acting. This kind of performing arts, the scenic spot has no copyright, even a little modification, also wants to find the original team, and, the scenic spot not only has to pay the huge performance development expenses, but also pays the copyright fee. And China brigade group of all the performing arts, all independent intellectual property rights, from development to programming for performing arts, from the development and manufacture equipment installed to the staffs, all in our own hands, as it hold a “golden key” to the market.
In 2014, huaxia group took the first step of “going out” and put its first stop in xiamen, fujian province. In 2015, a total investment of 1.3 billion yuan was invested in the xiamen old courtyard scenic spot. Chinese showbiz legend series two stages “minnan legend” show at the same time, the first indoor ring stereo imaging stage, through to “run” stands to the audience every act the best viewing position, performing arts using 28 invention patents, thoroughly break the myth of the Las Vegas show, unique way of performance makes the minnan legend “show the international leading large indoor live-action performance show. In 2016, xiamen old courtyard scenic spot has passed the national 4A class scenic spot certification.
Achievement belongs to the past, in recent years, the Chinese brigade group around the overall objective of “build first-class brand” cultural tourism, based on the shandong actively implement the “going out” strategy, cultural output, brand expansion. In 2015, according to the national “area” development philosophy, group 56-point thrashing, again will expand outside the province have delved deeply into tourist city of a gleam of, ten dynasties ancient capital of xi ‘an, in xi ‘an action Ba biome injection founded the huaxia culture tourism group xi ‘an performing arts co., LTD., with a total investment of 2.8 billion yuan to build China wen xian tour resort area.
Huaxia culture tour of xi ‘an project planning includes five modules: ancestral tribe kingdom of scenic area, land and water park, ocean, “camel legend” show grand theatre and supporting services business street theme resort hotel, the key to build the local characteristic cultural tourism industry projects, due to open in June 2017. At that time, the “legend of camel bells”, which deducts the arduous journey of the Chinese people’s ancient silk road and the strange western region, will be a foreign guest.
Huaxia culture tour group’s weihai, xiamen and xi ‘an three travel the success of the project, has become a local governments assess huaxia culture tour as a cultural output model products of the enterprise strength, get a lot of local governments and the height of the invested enterprise, help Chinese text brigade group cultural tourism industry first-line brand strides forward. In Beijing capital group also set up Beijing huaxia zhongtian culture media, with group company undertake the production of tourism performing arts project, provide large stage stage design research and development equipment, huaxia culture tour group is a tourism performing arts from planning, writers, layout, production and operation, etc. The whole industry chain of enterprise group independently. In the future, huaxia travel group will be the flagship of the national cultural tourism industry, which will be the model of the first class team, the first-class standard and the first class “run”.